LinkedIn Talent Intelligence Experience
Shortlisted for Best Event Space Design and Decor at The Special Events Asia Awards 2020
Talent Intelligence Experience Singapore is a one-day signature LinkedIn event that forms part of a global event series. It aims to bring together a community of HR and talent acquisition professionals across Southeast Asia to discuss and learn how to build winning teams from industry leaders through inspiring content, build meaningful relationships and interact with products from LinkedIn Talent Solutions.
The creative brand expression is human centric, celebrating the value that HR and talent acquisition professionals as enablers and even life changers. The communication objective was to transform the space through accessible and community minded elements, connecting purpose to people and to drive greater participation.
Brand illustrations were curated to provide visual reveals of the activities at each area and directional prompts to the next, for participants to discover and enjoy the whole experience. The relationship between LinkedIn and the community deepened through conversational messaging, insights sharing and an environment that fostered collaboration.
Client
Role
Art Director
Agency
George P Johnson
Collaborators
Executive Creative Director - Ben Chong
3D Designer - Saul Ybanez
Project Date
2019