Today’s era of travel and tourism embraces the Age of Content where visually immersive video ignites wanderlust. The new age of travel is defined as seeing through someone else’s eyes.

It is the desire to travel before intending to. Attendees are invited to experience this yearning in action at the TikTok Terminal.

At the TikTok terminal, attendees are brought on a journey mimicking the experience of arriving at the airport where they receive their boarding passes, enter the boarding gates and board the flight to an unforgettable experience.

They experience this journey through the lens of travel archetypes that they belong to. These are based on trending TikTok travel hashtags – the Nature Lover, Culture Seeker, Foodie, Event Goer and Luxury Traveller.

With their boarding passes stamped with their archetype, they enter a customised journey that allows them to enjoy the full experience of learning about what TikTok solutions have to offer while accessing experiences catered for them.